After sharing a video of himself having a bath while wearing sunglasses, SALT Bae has come under fire.
After some spectators rolled their eyes at the famous chef’s attention-seeking antics at the World Cup in Qatar, he has received numerous criticisms.
His most recent Instagram image, which features him flaunting his affluent lifestyle, has enraged his followers once more.
The first scene of the video depicts the Turkish restaurateur, whose real name is Nusret Gökçe, waking up at his £36 million castle in Istanbul, the Macka Palace, with cucumbers slapped on his eyes.
He then dons his trademark shades before being hailed by a staff member who offers him a drink of orange juice.
He drinks the concoction on a balcony overlooking the city and then goes inside to a bar for a coffee while donning a pair of patterned shorts in black and white.
Then, before going to the spa, Salt Bae, who is reportedly worth over £40 million, gets on the treadmill.
The strange video depicts him playing around on a foam-covered table while receiving a massage from a woman, still wearing his sunglasses.
The chef then dons a shower hat, eats another drink, and has a snack before getting another massage because he is still hungry.
He then unwinds in a jacuzzi before dressing appropriately for dinner.
The video concludes with him strutting down a hallway to an apparent deserted nightclub and making some strange shapes there.
The two-minute clip made his supporters cringe, and some of them are still making fun of him for his actions during the World Cup in December.
One user said: “I can’t believe I watched the whole thing.”
Another wrote: “Buddy, do you take a bath with sunglasses on?”
A third commented: “He is a brand. Nothing more.”
A rooftop pool, a gym, and a spa are features of Istanbul’s Macka Palace in the Sisli neighbourhood.
According to rumours, Salt Bae spent £36 million buying the opulent Park Hyatt hotel in 2019 and also moved into his own residence inside the palace.
Abdülhak Hâmid Tarhan, a dramatist best known in Turkey as the Grand Poet, originally owned the apartment.
The five-star hotel offers 90 spacious luxury rooms and suites, with rates beginning at about £350 per night.
When Salt Bae managed to sneak into the winning team and take a selfie with Lionel Messi as he celebrated his team’s victory, it provoked a Fifa investigation.
The chef’s attention-seeking behaviour was criticised as “pathetic” and the “cringiest thing ever” on Twitter.
He uploaded pictures of himself with the 18-carat gold trophy, which is only given to the winning team and heads of state and is worth £17 million, to Instagram, setting up more outrage.